About This Blog
This blog is meant to be a resource for those involved in law firm publishing — from attorneys writing client alerts, to copywriters creating practice area brochures, to paralegals preparing statements of fact, to the marketing directors of law firms, big and small.
Here, you’ll find information about various aspects of law firm publishing. You’ll find:
- Advice on writing, editing, typesetting, production, and maintenance.
- Interviews with attorneys who have been successful authors or bloggers.
- How you can use your writing skills to advance your career.
- Examples of what you should do and what you should avoid.
I believe you’ll find this blog to be a great source of information on creating and producing documents that are set in style — documents that leave readers (including potential clients) with a very favorable first impression of you.
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Throughout this blog, you’ll find real examples — the good, the bad, and the downright ugly.
Do you think it in bad taste to examine a not-so-good work, to identify the author and the publisher, to discuss what’s wrong with the work and how it could be improved?
Well I’m sorry. There’s just no way around it. I can’t ask readers to “imagine that a firm actually published this or an attorney really wrote that.”
If you put your name to something that’s been published . . . .
